On September 3rd I’ll be presenting a 3 hour workshop at the CDC on effective e-commerce. The workshop will be quite interactive with lots of opportunity to ask questions and share your experiences. There will also be practical exercises to help you understand the topic further. Here’s the description of the workshop: Your 24/7 Sales [...]
Many web development companies will register your domain name on your behalf as part of the web service (if they do make sure you are listed as the Registrant – otherwise you won’t have any legal rights to the domain name). Alternatively, it is quite straight forward to register it yourself as domain name registrars [...]
Can you blog your way to new business? In my experience the answer is definitely yes. In fact, on the strength of a company’s blog I’ve recommended them to several of my clients – and the clients have gone on to use their specialist service. If you are new to blogging, here’s a quick run [...]
Kiwis top of international survey for blogging – 29 Jul 2008 – Web 2.0 news – NZ Herald.
Having a good domain name can help contribute considerably to the success of your website. Ideally you want something that is easy to remember, easy to type, and which will help with your rankings in the search engines. You can register multiple domain names and select one as your primary domain and have the remaining [...]
Keyword ‘generic’ domain names have always been sought after. Initially they were popular because they were easy to remember and use and you could count on getting visitors just because of the domain name. Today, keyword domains are still very popular but mainly because they can help considerably with getting higher search engine rankings. If [...]
Seth Godin has published a great post on what to check before sending out that email. It gave me a bit of a chuckle.. he has “Am I angry?” as one of the questions – I’m sure most people have been guilty of responding instantly to an email that got them annoyed or frustrated. Number [...]
Looking for a quick and easy way to post to your blog? If you’re a Firefox user then you may want to check out ScribeFire which is a Firefox extension. From ScribeFire you can categorise and add tags to your posts, upload images to your blog, as well as change the timestamp. You can even [...]
MailChimp is by far my favourite email marketing tool. I recommend it to all of my Web Matters clients, with a number of them using it and loving it for its simplicity and usability (and of course the fantastic results they can get). Well, the code monkeys at MailChimp are making it even better than [...]
I’ve just recently advised a client to make ensure there is some plain text within their email campaigns, rather than just embedding one large image as the entire promotion. My main reason for this advice is that email programmes often turn images off in emails. So if you’ve got just one image as your entire [...]
