Most people will only buy online or make contact with you, if they believe your website is credible and trustworthy. Since you are not face to face, you need to build trust through your words. I once attended a lecture by a Professor involved in an MBA program. He spoke about buying decisions and product [...]

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If you have a blog but you’re not updating it very often, you might like to consider outsourcing your blog writing. We know that coming up with new content can be quite an effort, but to fully capitalise on the benefits of blogging you’ve to to keep the content coming and with some frequency (one [...]

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