Blog

Website and Digital Marketing Trends & Advice (part 1 of 2)

By Michelle Sullivan

This blog will be a good starting point for you to evaluate your current online marketing strategy (that’s if you have one). Or give you some ideas on how to refine any strategy you do have.

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Website training service for Christchurch Businesses

By Michelle Sullivan

At Web Matters we enjoy training our clients on how to update their WordPress website. So over the years, we’ve learned what website editors struggle with learning or retaining and what they most need to know about how to update their websites. We are now offering on-site website training service to anyone in Christchurch with…

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How to create a MailChimp API Key to connect your website and mailing list

By Michelle Sullivan

Creating a MailChimp API key is super easy, it’s just not immediately obvious how to do it, so here are some quick instructions on how to go about it. First up, some background information. An API key allows two apps to connect, so in this case, it will be your website connecting to your MailChimp…

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The perfectionist’s guide to getting a website developed – focus on progress over perfection

By Michelle Sullivan

Do you identify as a perfectionist? If so, you’re not alone, many people find themselves in what can feel like an impossible situation, they want every project completed to an extremely high standard but within a set time-frame and budget. Also, keep in mind, that often you may not be seeing a website that’s fully…

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Web design work completed in 2018

By Michelle Sullivan

A look back at the website design work Web Matters started (and mostly completed) in 2018. The portfolio features new clients along with several existing clients who came back for a website redesign.

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Photography tips for your website – how to choose and get your website images ready

By Michelle Sullivan

I’ve put together this guide on how to get the right photos for your website – as great photos can really make a website have the ‘wow factor’. Hope you find some of the tips helpful. If taking your own photos, use a camera rather than a cellphoneWhile smartphone cameras have come a long way,…

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Fun Raiser Shopify E-commerce Website Goes Live

By Michelle Sullivan

Web Matters has been working with Fun Raiser NZ to build an e-commerce website via the Shopify system. Fun Raiser NZ  sell coffee and hot chocolate to fundraisers looking to raise money for schools, sports teams and charities and so forth. View the website online at https://funraiser.co.nz

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One Check – a business name check service from the Ministry of Business, Innovation and Employment

By Michelle Sullivan

I recently received an email from the Ministry of Business, Innovation and Employment about their new One Check service – a quick an efficient way to find out if you can use a business name. As I deal with a lot of startups I have come across the situation where people have failed to realise that their…

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G Suite for your business email

By Michelle Sullivan

I’m often asked for advice on email service providers and after many years of happily using G Suite, this is the email service I highly recommend to my clients. It also comes with productivity tools I use every day like Google Docs and Google Sheets. What is G Suite? This is the email service provided…

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GDPR Resources for New Zealand Businesses

By Michelle Sullivan

This guide is to give you a brief introduction to the GDPR and to provide you with some links that go into further details about it. This blog is not provided as legal advice, and we would strongly recommend you consult with a lawyer about your need to comply with this regulation. What is the…

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