Website Design Guide

Why ‘keeping it simple’ is sometimes the right decision for your website

As business owners we have to weigh up the choices we make about our marketing budgets. Getting a return on the advertising dollar is all important in these tough financial times. So as a small business, can you justify spending 8-10K on a website? Well it depends on what you …

Why ‘keeping it simple’ is sometimes the right decision for your website Read More »

What you need to know about website content management

Content management systems (CMS) were developed to run large portal websites with complex information and workflow requirements. The systems were designed so non-technical staff could update website content, and technical staff could get on with doing lots of technical stuff. In the late 1990’s most web development companies realised there …

What you need to know about website content management Read More »

How user friendly is your website? Introducing website usability

Website usability is making sure barriers are not placed between the end user and the technology they operate. It is about making your website ‘user friendly’. There is a lot of reading available online about usability issues so I will only touch on some of the main issues. Web designers …

How user friendly is your website? Introducing website usability Read More »

10 Reasons why your website is failing

Getting a website online and indexed by some search engines does not guarantee its success. You may have experienced some disappointments with your site or had friends or colleagues complain about theirs. Perhaps you’re even struggling right now with an under performing website, and wondering what went wrong. So, what …

10 Reasons why your website is failing Read More »

Website Planning Tip – Creating Online Personas

Before you develop your website, here’s a handy tip for you. Write up some website persona’s. Persona’s are fictional web users that will interact with your website – for example “Jane, lawyer, single, 29, loves all things fashion but especially designer handbags”.  Persona’s can help you work out who your …

Website Planning Tip – Creating Online Personas Read More »

Tips on Working with your website designer or developer

Be very detailed about your goals and functionality requirements and make sure the developer fully understands your expectations Got a really novel idea for a new online business? Ask your developer to sign a confidentiality agreement Do your homework on the developer, look at the sites in their portfolio, ring …

Tips on Working with your website designer or developer Read More »

Scroll to Top